Starwood Hotels & Resorts launched

[Translate to English:] Aloft LondonExcel, Tactic Room

FourPointsbySheraton Porozyhe, Boardroom

Starwood Hotels & Resorts Worldwide has launched the new website The user-friendly portal specifically addresses meeting and event planners’ needs, delivering comprehensive information of relevance to their event organisation.

The new website is the result of extensive research: Using tried and tested methods and insights obtained from customer surveys, Starwood was able to determine how best to bridge the company’s online resources with the on-site services provided by properties. makes it easy to research meetings at more than 1,000 Starwood properties worldwide and provides rich content and key information on its brand portfolio and the company’s growing global footprint. The platform provides meeting planners a full overview of the hotels complete with property details, integrated maps showing points of interest, photos and floor plans, on-site meeting services, a special tool to compare hotels, special offers and meeting management tools. The new site also includes information on signature services such as Starwood Preferred Planner, the Starwood Convention Collection, on-site speciality events and Starwood’s sustainability and social responsibility initiatives.

To celebrate the new website launch Starwood will donate 500 Starwood Preferred Planner Starpoints® – up to one million Starpoints in total – to global partner UNICEF for each unique site visitor to between now and the end of April.

Planners participating in the Starwood Preferred Planner (SPP) programme can collect Starpoints for group bookings, conferences and events. SPP members automatically join the Starwood Preferred Guest (SPG) customer loyalty programme, using the same member number to book for business or pleasure and having the Starpoints credited to a single account. This dual membership entitles them to a whole host of rewards, including free room nights, continuing education, charitable contributions and much more besides.

For further details visit