The long-term planning of the exhibition industry requires prospects beyond the rhythm of the German Minister-Presidents' Conferences. "The German exhibition industry – exhibiting companies, organisers and the exhibition service providers – had expected the Minister-Presidents' Conference on March 22, 2021 to provide prospects for its relaunch", explains Jörn Holtmeier, managing director of AUMA – Association of the German Trade Fair Industry headquartered in Berlin. "Once again, however, the opportunity has been missed to send a signal not only to the organisers, but also to the exhibiting companies, which depend on their industry platforms, especially in economically difficult times."
For more than a year, the exhibition industry has been in lockdown – with a brief interruption in autumn 2020. Cancellations and postponements of fairs now extend into October. "The federal and state governments cannot always make decisions with a time horizon of three to four weeks", the association president criticises.
„We need a plan from the politicians for the re-start that takes into account the positive effects of the vaccination and testing strategy.“
"They also have an obligation to find solutions for sectors that have long lead times for their services." The exhibition industry, in particular, with its high overall economic importance for Germany as an exporting nation, needed planning security. Holtmeier: "We need a plan from the politicians for the re-start that takes into account the positive effects of the vaccination and testing strategy, which are already foreseeable today."
After all, organisers and companies were already making decisions that affect the second half of 2021. More than 80 exhibitions are planned for the third quarter of 2021 alone. According to Holtmeier, their realisation must not be jeopardised by a lack of political decisions.www.auma.de/en/media/reports/press-2021-07