Arc starts platform: New ownership for Farmer...
Arc starts platform

New ownership for Farmers Guardian and LAMMA trade show

Photo: LAMMA Show

Arc, the global events, data, and media platform recently founded by Simon Foster, backed by investment funds managed by EagleTree Capital, has announced it has acquired Farmers Guardian Ltd and LAMMA Ltd, the UK agriculture division of AgriBriefing. The businesses are leaders in the agriculture sector, delivering content and connections to over 130,000 members of the British farming community.

Robert Gray, EagleTree Capital Operating Partner, said, "We are very pleased with this first acquisition for Arc. These are strong multiplatform brands and a highly appealing sector to have as the starting point for building the next generation events and media platform for B2B communities around the world."
„We are excited about this first step in the development of Arc. “
Simon Foster, Arc CEO
Sanjeev Khaira will lead the Arc team for this acquisition and work in partnership with the existing managing director, Warren Butcher, and the management team to support and continue the strategic growth plans of each business. Together, they intend to accelerate the growth and prominence of the LAMMA and CropTec events, and expand the reach and influence of Farmers Guardian, Dairy Farmer and Arable Farming print and online brands.

Simon Foster, Arc CEO, said, "We are excited about this first step in the development of Arc. These two businesses are a strong foundation from which to start, and we look forward to building out the Arc network with similar businesses to create a platform to facilitate the future of networking, connecting, and supporting business communities."