Countrywide approach in Brazil: Government su...
Countrywide approach in Brazil

Government support plan approved

Photo: UFI
Camila Delgado, AFIDA, and Ana Maria Arango, UFI
Camila Delgado, AFIDA, and Ana Maria Arango, UFI

Good news from Latin America: PERSE, a central government emergency support plan for the events industry, was approved by the government in Brazil during March. This programme became the first of its kind in the region, as it covers the whole country through its centralised approach, differing from programmes in other countries in LATAM with a city-oriented reach. PERSE provides payment terms for debts, special lines of credit, non-payment of certain social contributions, among others.

UFI LATAM Regional Director, Ana Maria Arango, held a meeting earlier this month with Camila Delgado, Executive Director of AFIDA – America's International Exhibition Association at Coferias in Bogotá, Colombia, to coordinate activities between the two associations this year. She was also invited to participate in a Spotify Podcast "Expo Mundo", where she talked about the trends and important issues about the exhibition industry in Latin America. (ufi)