Experiencing mobility: Moving everyone: IAA M...
Experiencing mobility

Moving everyone: IAA Mobility

Photo: VDA

"Experience Connected Mobility" will provide the motto for IAA Mobility 2023, which is to be staged in Munich from September 5 to 10 (press day: September 4) with an optimised B2B and B2C focus. It describes itself as the "world's most progressive platform for the future of mobility, sustainability and technology" and aims to connect all companies active in the mobility ecosystem. It will be possible to experience intelligent networking of vehicles and infrastructure in Munich.

„IAA Mobility is the living example of a successful transformation from a classic trade show to a forward-looking mobility platform“
Stefan Rummel, CEO Messe München
The aim is to show what will be moving people tomorrow: from automobiles to micro-vehicles and bicycles to new solutions for public transport. Always in focus: sustainability and the technologies. "With IAA Mobility 2021, we successfully completed the transformation to a mobility platform. Our goal is to make this global innovative power tangible for all target groups because an innovation is only established when it is used by the majority of society", says Jürgen Mindel, managing director of the Association of the German Automotive Industry (VDA), Berlin. "At the same time, we want to promote discourse and active exchange between different stakeholders." For Stefan Rummel and Dr. Reinhard Pfeiffer, who head Messe München GmbH as a CEO duo, "IAA Mobility is the living example of a successful transformation from a classic trade show to a forward-looking mobility platform". Stefan Rummel, who is responsible for IAA Mobility, adds: "In Munich’s city centre – in Open Space and on the Blue Lanes – we will once again create places of experience that will inspire. And at the trade fair centre in Riem, the IAA Summit, the global summit of mobility, will find a productive home". With Open Spaces, the fair once again offers B2C formats for everyone. All exhibition spaces will be implemented with a neutral climate balance, as they were in 2021. The Citizens Lab on Marienplatz will again be a place for communicative exchange. The B2B+ IAA Summit will be the obligatory meeting place for major players and decision-makers in the mobility sector – for CEOs as much as young professionals, from developers to strategists, decision-makers from politics and society and journalists. Integrated into it are various networking areas, curated partnership spaces and the IAA Conference.