Informa PLC has signed an agreement with BolognaFiere Group that will lead to an investment of 25 million euro through a convertible bond. This further consolidates the long-term partnership between the two companies on the Cosmoprof Asia brand, which serves the beauty and personal care market in Hong Kong, Thailand and India.
The agreement will extend this collaboration into a number of other geographic markets, most immediately focusing on Shenzhen in Mainland China and the Middle East. This will further expand the reach of the Cosmoprof brand and strengthen the ability to cross-sell and cross-promote all our trade show brands internationally.
„We are delighted to expand our partnership with BolognaFiere.“
"We are very pleased to have consolidated our partnership with Informa group", says the President of BolognaFiere, Gianpiero Calzolari, "and to have completed one of the actions included in the BolognaFiere capital strengthening operation. This choice projects the Bologna Fair into the world and significantly accelerates the internationalisation of our Group". BolognaFiere thus concludes one of the actions approved last May at the shareholders' meeting which aimed to increase capital by up to 105 million euro.
Stephen A. Carter, Informa Group chief executive said: "We are delighted to expand our partnership with BolognaFiere and extend our commitment to the Beauty & Personal Care market by working together to bring Cosmoprof Asia and other leading Beauty brands to new geographic markets around the world".www.bolognafiere.it/en/informa-agreement-bond-loan