New CEO : SITE appoints Annette Gregg
New CEO

SITE appoints Annette Gregg

Photo: Annette Gregg
Annette Gregg’s tenure as SITE and SITE Foundation’s CEO will commence on November 14.
Annette Gregg’s tenure as SITE and SITE Foundation’s CEO will commence on November 14.

Following an extensive global executive search, the Society for Incentive Travel Excellence (SITE) has appointed Annette Gregg, CMM, MBA, as its new CEO, serving both SITE and SITE Foundation.

Gregg takes over from Interim Executive Director Rebecca Wright and joins SITE following her role as Chief Revenue Officer with Meeting Professionals International (MPI) and a career-long legacy in the business events industry working across the full MICE spectrum. Gregg will lead the association as our industry continues to rebound, facing a hopeful future with incentive travel firmly embedded as a driver of enterprise culture and an indispensable element in corporate reward and recognition programs.

Commenting on the appointment SITE President Kevin Edmunds said, “Firstly, we’d like to pay tribute to Rebecca Wright for stepping up to serve as Interim Executive Director while also delivering on her role as Head of Chapter Engagement for the past 24 months.” He continued: “We’re thrilled to announce Annette Gregg as our new CEO knowing that the depth of her experience, the strength of her relationships, and the clarity of her vision will help SITE navigate the road ahead and realise its vision to build and bridge cultures through the transformative power of incentive travel & motivational experiences.” Gregg’s tenure as SITE and SITE Foundation’s CEO will commence on November 14.

“I’m grateful for a career that has allowed me to contribute to a variety of aspects of the business events industry, covering both the public and private sectors, corporates and associations, agencies and end users,", said Annette Gregg. "I look forward to working closely with SITE’s IBOD and IBOT, its global committees and chapters, and our 2,000+ global members to make the business case for incentive travel and spread the story of travel as transformation. It’s a true honor to take on the role of CEO as SITE embarks on its 50th anniversary.”
About SITE
Founded in 1973, SITE is a professional association dedicated to the use of travel incentives as a key element in a corporation’s reward and recognition program. SITE has over 2,000 members located in 90 countries, working in corporations, agencies, airlines, cruise companies, and across the entire destination supply chain.
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