Platform for business events professionals: F...
Platform for business events professionals

Freeman creates "Live Team"

Photo: Live Team

As the event industry begins to recover, Freeman has created "Live Team",  an online networking resource for professionals in the business-events industry. Open to all industry talent, the community is intended as a place to connect with other professionals, share perspectives and learn new skills to prepare for the future of live events.

"Freeman has been a catalyst of connection for more than 94 years and for the past year has been working hard to support our industry through Go LIVE Together," said Freeman CEO Bob Priest-Heck. "Going forward, giving industry professionals a safe place to gather and learn not only helps the events industry but represents the future of the talent that is needed.
„The future of events is as an integrated model with omni-channel moments.“
Bob Priest-Heck, CEO Freeman
Those interested first create a Talent Network profile by sharing information about their background, interests and expertise. Once registered, participants have access to the Live Team community and can participate in weekly discussions on a variety of topics including industry trends and technologies, attend special trainings, learn about opportunities and have access to a constantly updated list of resources.

"The future of events is as an integrated model where face-to-face, online, broadcast, data and content come together in omni-channel moments," said Priest-Heck. "And, the future requires a breadth of talent with a diverse set of skillsets."