Promoting sustainable development goals: Bfor...
Promoting sustainable development goals

BforPlanet to hold first edition in July

Photo: Greg & Lois Nunes on Unsplash

Fira de Barcelona remains firmly committed to sustainability and will be holding the first edition of BforPlanet, the show focused on promoting the Sustainable Development Goals (SDGs) of the United Nations (UN) in the private sector, from July 7 to 8, 2021. This year's conference is the prelude to an exhibition in 2022 with the aim of positioning itself as an international benchmark in the promotion of sustainable economic activity.

The president of the board of directors of Fira de Barcelona and BforPlanet, Pau Relat, said that "the firm commitment to this event, even in difficult situations, shows the extent to which sustainability and the promotion of the SDGs are strategic for Fira de Barcelona. We are very aware of the importance of the environment and we are conscious of our responsibility as a major platform for the exchange of knowledge and the promotion of social and economic change. It is everyone's responsibility to pass on a better planet to future generations."
„It is everyone's responsibility to pass on a better planet to future generations.“
Pau Relat, Fira de Barcelona
BforPlanet will be one of the events with which trade fair activity will resume throughout June and July. In addition to the event focused on promoting the sustainable development goals, Fira de Barcelona will host MWC Barcelona, ISE Live & Online and Automobile Barcelona, among others, with the aim of being, once again, a driving force for the economy and its various sectors.

In order to ensure the utmost safety for attendees, Fira de Barcelona will implement its strict prevention protocol, designed in collaboration with experts in risk management and advice from the Hospital Clínic de Barcelona. Large conference spaces and rooms that guarantee physical distancing, artificial intelligence to control the flow of visitors and the venue capacity, traceability of the attendees' contacts, temperature control at the entrance points and enhanced ventilation and air renewal systems are just some of the measures that will be implemented during the event.