The largest ever IMEX, expanding into an additional hall, created space for over 3,500 exhibitors representing 150 countries. A significant factor in this growth was the arrival of more than 60 new booths while 81 booths took larger spaces. A record of over 13,000 participants took part in the event, and among them were 6,000 plus attendees including more than 3,300 hosted buyers. Over 70,000 appointments were made, including 64,000 individual appointments and booth presentations – an increase of 7 per cent. In addition, 70 per cent of appointments had RFPs attached. Extending into a third hall has benefited the show in many ways. Carina Bauer, CEO of the IMEX Group said; “It’s allowed the investment made by exhibitors in colorful, creative booths to shine through. Many have chosen to immerse IMEX America attendees in their culture, legacy and values. Also, the Inspiration Hub, the Live Zone and the food court are now on the show floor, bringing everything together in one place.” www.imexamerica.com
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