Earlier this year, Reed Exhibitions (RX) announced its commitment to donate $1 million, over five years, to nine non-profit organisations committed to improving racial equity. One of three Brazilian recipients of the charitable donation is Insituto Adus. RX and Adus have partnered on a new Inclusive Mentoring Programme, which is creating opportunities for refugees in São Paulo, whilst increasing diversity in RX Brazil.
"When we met the Instituto Adus, we quickly saw how closely their values matched our own, and we had no doubt that it would be a great partnership" said Daniela Souza, HR Consultant, Reed Exhibitions Brazil. "Guided by the objectives of Reed Exhibitions Global Racial Committee, which aims to promote racial equality through educational projects and professionalisation, we designed an Inclusive Mentoring Programme, providing refugees with the same type of experience we give to our employees."
Instituto Adus (Brazilian Institute for the Reintegration of Refugees), founded in 2010, serves refugees and other victims of forced migration in the city of São Paulo, with the aim of reducing obstacles to their reintegration into society. Every month the Institute helps over 500 refugees from more than 50 countries, including Venezuela, Haiti, Nigeria, Syria, Congo, Palestine, Angola and Colombia. Adus's support takes many forms, including Portuguese classes, professional qualification courses and help accessing the job market.https://adus.org.br/
In addition to its cash donation to the institution, RX has also donated laptops which, after the pandemic, will be destined for classroom training and income generation projects. In 2021, 200 refugees aged 25-35 years and representing 60 different nationalities underwent training.